Configure SMS Campaign Registration

Administrators can configure SMS campaign within the 8x8 Admin Console.

This configuration process ensures compliance with carrier requirements so that SMS traffic is not blocked by operators.

For details about campaign registration usage and content polices, see: SMS Campaign Registration: SMS Usage and Content Policies

Important! The information you enter into the Your Brand and Your Campaign forms is validated by external third-party organizations with strict guidelines.
Attention to detail is critical. Incomplete, incorrect, or insufficient entries can cause significant delays and extra effort in registering your SMS campaign

Prerequisites

When registering an SMS Campaign, ensure that:

  • You have a valid online presence (a website or Facebook page).
  • Your website or Facebook page should have a privacy policy and SMS disclaimer. The privacy policy needs to explain how you collect, use, and share user information. It should also state that you won’t share or sell users’ personal info, like their phone numbers, to anyone else.
  • The disclaimer should include the terms of the messaging program, opt-out methods, support contact information, and a link to the privacy policy.

Note: The SMS carrier that approves or rejects the campaign. 8x8 does not handle the approval of SMS campaigns.

How to register your SMS campaign

Note: If you only use instant messaging ( IM) to chat internally and do not send SMS messages to mobile subscribers, SMS campaign registration is not required.

To register an SMS campaign, follow these steps:

  1. Brand Registration: Register your company brand information.
  2. Campaign Registration: Define your campaign activity and purpose.
  3. Enable SMS for users and assign them to an SMS campaign.